Terms and Conditions

Bright Axis is a product design and development studio. We shape the first useful version of an idea, design and build it, and help you learn from the people who use it.

On this page, we, us, and Bright Axis mean the studio. You means the person or company reading this site or engaging us for work.

This site exists to explain what we do and to let you start a conversation. You are welcome to read it, share it, and contact us through it.

• Do not attempt to disrupt, overload, or gain unauthorised access to the site or the services behind it.
• Do not use the site for anything unlawful, or in a way that harms other people using it.
• The copy, design, illustration, and code of this site belong to Bright Axis. Quote us with attribution, but do not republish the site or pass its material off as your own.

We may change, move, or withdraw parts of the site at any time. We do not promise it will always be available or free of errors.

The inquiry form on this site prepares a message in your own email client. Nothing is transmitted to us until you send that email yourself, and we only receive what you choose to send.

An enquiry commits neither of us to anything. Prices and descriptions on this site are an invitation to talk, not an offer capable of acceptance. Work begins only when we have agreed a written scope and you have confirmed it.

Every engagement is a fixed, agreed scope. We write down what the first version does, who it is for, and what we are trying to learn from it, and we agree that document before any build starts.

• Partner sprint. $1,995 plus 20% of the product’s profit.
• Cash sprint. $7,500, paid in full, with no continuing share.
• Creator partnerships run on their own fee, equity, and revenue-sharing terms. Those are explained on the creator programme page and confirmed in a separate written agreement.

The prices shown describe a lean first build. If the honest first version of your idea needs more than that scope, we say so before kickoff and quote a final figure. You decide what to do from that number; you are never billed past an agreed scope without agreeing to it first.

How profit is calculated, which costs are deducted, how it is reported, and how long the arrangement lasts are all set out in the signed agreement. Nothing on this website creates a profit share, an equity interest, or any other continuing obligation.

We invoice directly. This site does not take payments and never asks for card or bank details.

Unless the written agreement says otherwise, a sprint fee is invoiced at kickoff and payable before the build begins. Where an engagement is split into stages, each stage is invoiced at its own kickoff. Refunds and cancellations are covered in our Refund Policy.

You own the product we build for you, including its source code and intellectual property, once the fees for that work are paid. We hand over the code and the access needed to run it.

A profit share is a commercial arrangement, not an ownership stake, and it never gives us a claim over your codebase. On some engagements, where a product has a real venture path, we may agree equity instead of a profit share. Which one applies is agreed in writing before any work starts, never assumed. Creator partnerships allocate ownership on their own terms, set out in the creator agreement.

We keep the right to reuse the general knowledge, techniques, and non-confidential building blocks we bring to every project. We will not reuse your content, your brand, or anything specific to your product.

We treat what you tell us about an unlaunched idea as confidential, whether or not we have signed anything. We will not share it outside the studio, and we are glad to sign your NDA before a detailed conversation if you would prefer that in writing.

We will not show your work publicly, name you as a client, or use the project in a case study without asking you first.

We bring judgment, honest measurement, and working software. We do not promise that an idea will succeed, attract users, raise money, or reach any particular commercial result. The point of building a small first version is to find that out cheaply, and sometimes the honest answer is to stop.

To the fullest extent the law allows, our work is provided without warranties beyond those written into a signed engagement agreement, and our liability for any engagement is limited to the fees paid for the work in question. Nothing here limits liability that cannot lawfully be limited, including for fraud or for death or personal injury caused by negligence.

Most products depend on services we do not control: hosting, domains, email delivery, payment processing, and similar. Those services have their own terms, their own prices, and their own outages.

We identify the services a product will need during scoping and tell you what they are expected to cost. Those costs are yours and are not included in a sprint fee unless the written agreement says so. Maintenance, support, and further development are agreed separately.

We update these terms as the studio changes. The current version always lives at this address with its date shown above, and it governs your use of the site from the moment it is published.

A signed engagement agreement is not changed by an update to this page. Where a signed agreement and this page differ, the agreement controls.

Questions about these terms, or about an engagement, go to hello@brightaxisit.com. A real person reads that inbox.